In a world swirling with uncertainty—economic crises, climate anxiety, political unrest—many people are turning to astrology not as a prediction tool, but as a lifeline. According to recent research, people of all backgrounds (especially younger adults, women, and LGBTQ+ individuals) consult horoscopes or astrology apps to find meaning, identity, community, and a sense of timing when so much feels uncontrollable. Astrology becomes less about seeing the future and more about understanding the self, using zodiac signs as a way to name inner experience and navigate life with more clarity.












